Q8Oils develops and sells lubricants products to distributors and wholesalers in more than 90 countries around the world. Q8Oils was looking to set up a lean and targeted program to increase brand awareness and sales to distributors and end consumers in China. As part of the first phase, our plan was to optimize the WeChat Official Account and the set-up of a Mini Program store. To increase reach and sales we upgraded and localized the content and advertising plans. This resulted in a huge increase in fans and conversions to the shop.