B2C/B2B

Van Gogh Museum

Strategy: WeChat Marketing / Livestreams / B2C

Swiss-Swedish multinational specializing in robotics, automation, and electrification technology.

Museum with dedicated collection of Vincent van Gogh's art

Description

During COVID-19, WeChat Channels selected NextportChina to take care of the production of the very first WeChat Channels livestream at a foreign museum, which was the Van Gogh Museum in Amsterdam.

Meet Vincent Van Gogh travelling exhibition promoted to Chinese audiences by NextportChina

Results

Many top KOLs talking about the event
Real time audience engagement
Custom-build animated video

Van Gogh Museum WeChat livestream production by NextportChina

More Insights

First ever official livestream by an international museum

Van Gogh Museum WeChat livestream production team by NextportChina

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Van Gogh Museum