B2C
Van Gogh Museum
Strategy: WeChat Marketing / Livestreams / B2C
Description
During COVID-19, WeChat Channels selected NextportChina to take care of the production of the very first WeChat Channels livestream at a foreign museum, which was the Van Gogh Museum in Amsterdam.
Results
Many top KOLs talking about the event
Real time audience engagement
Custom-build animated video
More Insights
First ever official livestream by an international museum
