B2C/B2B

Van Gogh Museum

Strategy: WeChat Marketing / Livestreams / B2C

Swiss-Swedish multinational specializing in robotics, automation, and electrification technology.

Museum with dedicated collection of Vincent van Gogh's art

Description

During COVID-19, WeChat Channels selected NextportChina to take care of the production of the very first WeChat Channels livestream at a foreign museum, which was the Van Gogh Museum in Amsterdam.

Results

Many top KOLs talking about the event
Real time audience engagement
Custom-build animated video

More Insights

First ever official livestream by an international museum

More Projects

ABB

Channel strategy / Media strategy / WeChat Ads & (Re-)Targeting / Data analysis & reporting

Schiphol Airport

Strategy: Wechat Mini Program / B2C

Lely Automated Milking System

Strategy: KOLs for B2B / Localization

Ridder

WeChat Official Account/ WeChat Mini Program

Van Gogh Museum

Strategy: WeChat Marketing / Livestreams / B2C

Frankfurt Airport

Strategy: RedNote (Xiaohongshu) / B2C / O2O

Planning Your China Market Entry?

We will help you navigate the Chinese digital market.

Let's talk

Ready to
Achieve Your Goals?

We will help you navigate the Chinese digital market.

Let's talk

Planning Your China Market Entry?

We will help you navigate the Chinese digital market.

Let's talk

Van Gogh Museum